Video streaming platform Netflix is believed to have awarded a creative project mandate for India to Dentsu Impact.
The mandate was awarded following a multi-agency pitch that saw participation of big players such as Lowe Lintas and Happy mcgarrybowen
exchange4media contacted both Netflix and Dentsu Impact for a confirmation, but they are yet to respond. However, well-placed sources in the industry have confirmed the news.
Netflix entered the Indian market in January 2016. They launched their first original series in the country 'Sacred Games' in July this year. This was followed by ‘Ghoul' last month.
Dentsu Impact to handle a creative project for Netflix India
The mandate was awarded following a multi-agency pitch that saw participation of big players such as Lowe Lintas and Happy mcgarrybowen
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