Tanishq, one of the largest players in the branded jewellery sector, is looking forward to a bedazzling next few years. The brand that closed with Rs 400-crore plus last year has given itself the next 3-4 years to grow into a Rs 1,000-crore company.
Prasar Bharati Corporation, which is the primary rights holder for all broadcast from the Parliament House, has objected to private channels using its live telecast of the Congress Parliamentary Party meeting on May 18 without prior permission.
State-run GAIL (India) Ltd, which has laid a vast network of fibre optic cables along the gas pipeline grid it operates, will sell bandwidth to newspapers, news agencies and TV channels at a 70 per cent discount.
Cigarette majors may be smarting from the ban on tobacco advertising, but pan masala companies are having a field day. Ad spends by various pan masala companies have gone up in the last four weeks ending May 15.
“We are going through a phase of speedy growth, both organic and inorganic. I welcome aboard the sharpest brains from various sectors of the industry,” says Vikram Mehmi, CEO.
TAM ratings, CyberMedia Research findings underscore Aaj Tak’s dominance, particularly in the election period.
Monster India acquires JobsAhead.com for Rs 40 crore. Arun Tadanki, President & CEO, Monster Asia, sees exponential growth in business with the acquisition.
“The four centres have made us bullish about the expected response in the other cities. The talent that exists in our country is enough to make anyone proud,” says Sunil Khanna, President, Zee TV.
Sanjeev Mehta joins UTV as Vice President Films (Distribution), India. The company has also roped in Sridhar Sreekakula as President, North America Operations.
Tanishq, one of the largest players in the branded jewellery sector, is looking forward to a bedazzling next few years. The brand that closed with Rs 400-crore plus last year has given itself the next 3-4 years to grow into a Rs 1,000-crore company.
Nearly every station now offers specially designed packages which begin with ordinary commercials and extend to RJ mentions, shows named after brands, brand-related events, jingles, integration within radio shows, trivia, contests, etc.
Daimler Chrysler is planning an extensive print campaign for its latest Mercedes Benz E270 CDI model, which will hit print media on May 27. RK Swamy BBDO has developed the campaign.
The team, initially comprising four new hires, will work on behalf of the Worldwide Bridge database management team, which manages databases for international clients.
They commanded a channel share worth writing home about. Needless to say, the increase in the news genre was at the expense of other segments with mass general entertainment being hit the most.