Date-wise News
Himalaya Drug Company has announced the launch of Shahicool Herbal Sharbat and Gripe Water. The recent launch extends the portfolio of the consumer health division to six products.
exchange4media Staff Jun 3, 2004 3:52 PM
Celebrating 100 years of business, Eveready Industries has come up with a new ad campaign for print and television. The campaign features Amitabh Bachchan to give an extensive marketing thrust to the brand.
exchange4media Staff Jun 3, 2004 7:35 AM
Japan's Honda Motor Company on Wednesday renewed its 20-year old technical agreement with the Munjal-family promoted Hero Group for Hero Honda Motors till 2014. The two partners have also decided to work together to launch new motorcycle and scooter models to garner 50 per cent of the domestic market by 2005.
exchange4media Staff Jun 3, 2004 7:33 AM
Even after the controversy over sharing the recent Indo-Pak cricket series feed, public broadcaster Prasar Bharati is not ruling out a similar option for the five-year BCCI India matches. Bidding for the telecast rights to five-year BCCI (Board of Control for Cricket in India) cricket, to be played in India, is likely to be held in a couple of weeks.
exchange4media Staff Jun 3, 2004 7:32 AM
After months of price wars, the FMCG war horses seem to have had enough of fighting. Price cutting has its own limits and beyond a point the players have to look at protecting their margins too.
exchange4media Staff Jun 3, 2004 7:31 AM
Zee Network has launched a dedicated beam of Zee TV for viewers in Singapore on June 1. The channel will air specially tailored content at Singapore local time. The group has plans to reach out to the rest of South East Asia extending Singapore feed.
exchange4media Staff Jun 3, 2004 7:30 AM
Himalaya Drug Company has announced the launch of Shahicool Herbal Sharbat and Gripe Water. The recent launch extends the portfolio of the consumer health division to six products.
exchange4media Staff Jun 3, 2004 7:29 AM
Yahoo! India and Naukri.com have entered into a strategic alliance to re-launch Yahoo! India Careers, informed an official release. The duo eyeing at 30-million-plus registered Yahoo! users in India.
exchange4media Staff Jun 3, 2004 7:28 AM
The latest print campaign from Xerox Modicorp seems to have enough masala to attract potential consumer. The JWT brainchild takes a metaphoric route, playing with cartoons from fables and myth to drive attention.
exchange4media Staff Jun 3, 2004 7:27 AM
The Times Group has confirmed the launch of its first-ever satellite television channel, Zoom. Lemon Communications has bagged the creative account, while Zoom marketing team would look after the media buying in-house.
exchange4media Staff Jun 3, 2004 7:26 AM
Hindi entertainment industry seems to be losing interest in promoting teen space. Increasing popularity of family-oriented soaps and serials has set the teen and youth-centric drama on the ebb.
exchange4media Staff Jun 3, 2004 7:25 AM
For STAR and Sony, vacations seem to be a trouble with kids’ weekend initiatives failing to post expected results. The two telly channels are however, optimistic about a rise in the ratings to the expected level.
exchange4media Staff Jun 3, 2004 7:25 AM
Dainik Jagran has planned to go global by the next financial year. The Hindi daily is planning to launch its editions from the US, Canada and the UK, targeting high potential NRI community. Simultaneously, the group is also consolidating Indian expansion plans.
exchange4media Staff Jun 3, 2004 7:24 AM
To strengthen the advertising team of Rediffusion DY&R Chennai, Gopal S Krishnan has been appointed as Branch Director, while Ramesh Srivats has been appointed as Vice President, South in place of Mahesh Chauhan.
exchange4media Staff Jun 3, 2004 7:23 AM
