O2 Asia, the mobile data devices and services provider, today launched the ‘O2 Xda II mini’ – the smallest PDA phone in the market. It is aimed at users who want a full-function PDA and mobile phone in one stylish compact device. ‘O2 Xda II’ offers enhancement to the integrated PDA and mobile handset, targeting mainly the business customers.
Rado unveiled its latest innovation V10K, the world’s hardest watch, to the Indian market, today. V10K stands for Vickers 10,000 where Vickers is a scale of hardness. Available in one size and priced at Rs 1,93,000, the watch would be available in the market tomorrow onwards.
Symbiosis Institute of Mass Communication gave Excellence awards to Rajiv Desai for PR, Piyush Pandey for Advertising, Govind Nihalani for Films and Satinder Bindra for Television.
Consumer durable majors are planning to spend Rs 200 crore to implement new marketing initiatives and widen their distribution network in 2005.
Home appliances manufacturer Whirpool of India Ltd today announced the appointment of Mr Arvind Uppal as the company's new Managing Director. Mr Uppal would take over as Managing Director from February 16.
Speaking after launch of the DTH service the Prime Minister, Dr Manmohan Singh, said that while DTH has the capacity to reach out to every household, attention must be paid to the message.
Diagonal GlobalCom – a media and facilitation consultancy firm is working towards enhancing and supporting BPA Worldwide’s services in India. Across the world, BPA has a reputation of conducting audits of unsurpassed accuracy via stringent and clinical procedures within the realm of media properties. For a smooth entry into India’s media mart, BPA is using the services of Diagonal GlobalCom – closely associated with publishers and other media, to help them leverage growth and profitability.
Unlike other Zee channels, the ad sales responsibilities of Zee’s English entertainment channels like Zee Movie Zone (ZMZ) and Zee English were in the custodianship of Turner. However, Zee has now introduced a new sales team for these channels, terminating its relation with Turner on this front.
The kids’ segment has seen a major movement with Disney entering the Indian telly market. While a new player in the market means wider choice for the audience and advertisers, for competition it can be a reason to worry. Disney, on its part, has already attracted its share of expectations from all segments.