Asianet will launch a music-cum-lifestyle channel called ‘Asianet Plus’ this month, Mohan Nair, COO, Asianet, said. The channel will target the youth with music in four languages.
Bharatendu Kabi, who was Corporate Communications Manager with Pepsi for the past five and a half years, has recently moved to Hero Honda as Senior Manager, Corporate Communications. Prior to Pepsi, he was a journalist for four and a half years with PTI.
Google is planning to expand the world of "my media" by asking consumers to submit personal videos to the search-based Web giant. "We don't know what we're going to get," said Larry Page, Google's co-founder and president of products. "It's video blogging, people will produce it themselves. Then we can get that indexed."
eBay India, formerly Bazee.com, will double its investment in marketing this year, as part of its brand building exercise.
After a break of nearly two years, the advertising war between rivals PepsiCo and Coca-Cola seems to have begun in right earnest this summer.
Post-Terracan, Hyundai Motor India made its second offering in the sports utility vehicle (SUV) segment on Wednesday. The company launched Tucson, priced at Rs 14.3 lakh (ex-showroom Delhi, Navi Mumbai and Bangalore), 14.4 lakh (ex-showroom Kolkata) and 15.8 lakh (ex-showroom Chennai).
Wireless promotion has already made the mobile the third most popular 'screen' with people after television and computers. While Coke and Foster's have opted for interactive promos with Mobile2win, Doordarshan has roped in Active Media to ride the SMS interactivity route to entice audiences.
'The Hindi film industry -- Business trends and Structural perspectives,' a report authored by Sunil Khetarpal, Country Manager, Entertainment and Media Banking, Yes Bank, is to be released by the end of this month. The report gives an interesting insight into upcoming trends in the Hindi film industry. The report includes key trends in production aspects, film financing, collection trends as also emerging revenue streams through home entertainment and in film placements.
The multiplex's steady proliferation in the metropolis and simultaneous penetration into some smaller cities and towns testifies to its increasing popularity, coinciding with the rise of disposable incomes in the hands of the urban Indian family.
Dainik Jagran is launching a new edition from Muzaffarpur in Bihar on April 18. The edition will also print seven sub-editions - Betiah, Motihari, Sitamarhi, Samastipur, Darbhanga and Madhubani -- to cover important districts of Bihar comprehensively.
The much-delayed Delhi and NCR centric Hindi news channel, S1, is finally set for launch next month following uplinking clearance from the I&B Ministry. The 24-hour free-to-air channel is promoted by Delhi-based real estate company, Senior Builders.
Sun Network, the second largest Indian television network, in the country plans to enter the direct-to-home (DTH) on its own, and has sought government permission to start operations.
Rajan Kohli, who quit Hindustan Times as Executive President around the middle of last year, has recently joined the Federation of Indian Chambers of Commerce and Industry (FICCI) as Deputy Secretary General.
Media Transasia India, the Indian wing of the Hongkong-based Media Transasia Limited, has shut down its political magazine, National Review, effective April. Media Transasia is meanwhile preparing to launch two monthly magazines by the yearend in the lifestyle and entertainment categories.
FICCI Frames 2005 has successfully culminated. Key industry leaders shared view points on various trends that they see emerging in the industry, whether it is the mobile phone changing the look of the media, or discerning consumers getting more involved in the content that they want to see.
“Our branded business accounts for about 83 per cent of our total revenues…With the acquisition of Tetley, Tata Tea, the largest integrated tea company in the world, has now become one of the largest tea marketing companies in the world.”