Given its international alliance with Mediaedge:cia, Henkel India has decided to move its media duties from Lodestar to Mediaedge:cia in India as well. The creative duties continue to be with FCB Ulka. The account is pegged in the region of Rs 15 to 20 crore.
Zee Cinema’s Marketing Head, Shalini, has put in her papers. Her predecessor, Prakash Ramchandani, had resigned three months ago. Shalini has been with the channel for the last three years and had headed marketing for Zee TV and Zee Turner before moving to handle Zee Cinema.
<i>The Wall Street Journal</i>, world’s leading business publication, has appointed renowned newspaper design consultant Dr Mario Garcia as the lead designer of the new, integrated print and online format for its international editions launching this October.
Bharat Matrimony has ventured beyond the web to provide matrimony services through its chain of ‘Bharat Matrimony Centres’. The online matrimony service provider plans to set up 300 such centres across India as also in key markets globally in the next one-and-a-half years.
Funskool India has entered into an exclusive agreement with kids’ channel Cartoon Network to retail the Network’s range of toys featuring the popular kindergarten trio – The Powerpuff Girls.
The recent transfer of the contract manufacturing detergent business from P&G Health & Hygiene (PGHH) to P&G Home Products (PGHP), signals the global major's interest in increasing its detergent business significantly in the near future. The detergent business has begun growing at double digits, raising the company's confidence in the Indian market.
The car mart's down with a flat tyre. Sluggish sales in June and the first-half of July may lead to production shutdowns.
At the crack of dawn tomorrow, the moment the clock strikes 4.30 in India, the midnight hour in the UK, history will be made when the sale of Harry Potter and the Half Blood Prince starts all over the world. The Indian publishing industry of course has seen nothing like it. With 130,000 pre-sold copies, the book is poised to become not only a contemporary bestseller but also an all-time one, beating the lure of Lolita and the mush of Love Story and Dr Zhivago.
In this Pulse report, Kishore Chakraborti, AVP and Director, Consumer Insight, McCann Erickson, takes a look at how the profile of women has been changing over time.
Keeping up with the trend of launching new shows, Sahara One Television has come up with a thought-provoking entertainer, Hare Kkaanch Ki Choodiyan, which raises the much-needed debate on marriage and relationships.
Zee Smile, India's leading light Hindi general entertainment channel has announced the launch of its latest slapstick comedy, <i>Fool Too Pagal Hai</i>. The show, directed by Ravi Rai, will air Monday to Thursday at 8:30 pm on the channel. It goes on air from July 18.
Sharekhan has signed on Blue Lotus Communications Consultancy to further its major marketing initiative. In line with the former’s communications requirements, Blue Lotus has lined up an aggressive education and awareness campaign.
Allwyn and Kelvinator refrigerators are set to stage a comeback after Videocon took control of Electrolux's manufacturing facilities in the country. Venugopal Dhoot, chairman of Videocon Industries, has placed his son, Aniruddh Dhoot, in charge of the Electrolux brand, it is reliably learnt.