Date-wise News

Anirban Bhattacharyya?blur=25

Anirban Bhattacharyya has been appointed Executive Producer at Channel [V]. His responsibilities include providing direction for creation of original programming for the channel. With experience in the media and entertainment industry spanning almost a decade, he has been responsible for some of the popular and acclaimed show formats on Indian television. He began his career with TV 18. He then moved to Channel [V] in 1999 where he worked on various youth, lifestyle, travel and celebrity centric shows, some as iconic as Channel [V] Popstars and [V] Freedom Express. His most recent assignment was with Walt Disney Television International (India) where he spearheaded the creation of local non-fiction content.

exchange4media Staff Aug 26, 2006 10:39 AM

Andrea Mezzasalma?blur=25

Andrea Mezzasalma has been appointed Head of TNS' Internet, Television and Radio Audience Measurement sector (iTRAM), responsible for managing the global business. He will relocate from Milan to London. He became the youngest partner in Eurisko, a leading Italian marketing information company, where he played a key role in developing and marketing innovative technologies for audience measurement. He has broad experience across a wide range of research sectors and a strong background in segmentation and data integration. He takes over from Mike Gorton who will be retiring from TNS this year but will remain with the Group as a consultant.

exchange4media Staff Aug 26, 2006 10:38 AM

V.Sivaramakrishnan?blur=25

Sify Limited has promoted V.Sivaramakrishnan as President of its portal business. Prior to this, Siva was VP of the iWay cyber café chain business. He is a management graduate from IIFT, New Delhi, and has a successful track record of managing brands, sales and customer service for global market leaders such as P&G and Ford, both in India and abroad. Siva brings with him over 18 years of experience in marketing consumer brands and building their businesses.

exchange4media Staff Aug 26, 2006 10:36 AM

International: Marketing Reality Check: Blogs, Pods, RSS<br>The Reach Most Marketers Crave Still Comes From TV, Print and Internet Ads?blur=25

According to Jupiter Research, 7% of American adults write blogs and 22% read them; about 8% listen to podcasts and 5% use RSS feeds. According to a separate study by WorkPlace Print Media, 88% of the at-work audience doesn't even know what RSS is. And recent data from word-of-mouth research group Keller Fay indicate 92% of brand conversations were taking place offline -- far more than the commonly assumed rate of 80%.

exchange4media Staff Aug 26, 2006 8:23 AM

The scent of a BCCI deal?blur=25

A product licensing deal with the Board of Control for Cricket in India (BCCI) costs 5-10 times more than a similar deal with the International Cricket Council, the global body for the game. This may be an indicator of the worth of Indian cricket. It's also the 'wrong one' a fragrance company is finding hard to play in negotiations to launch the 'Official Perfume of the Indian Cricket Team'.

exchange4media Staff Aug 26, 2006 8:22 AM

Vertu Constellation: Nokia launches collection of handcrafted models?blur=25

Nokia has launched Vertu Constellation, the latest in the recent series of handcrafted mobile phones, in India. The collection showcases seven handcrafted models. Priced from Rs 2.5 lakh to Rs 10 lakh, these handsets were launched as part of the constellation collection. Mr Frank Nuovo is the principal designer for Vertu.

exchange4media Staff Aug 26, 2006 8:20 AM

Xerox earmarks Rs 17 cr for brand building?blur=25

In a bid to expand its market share in the small and medium businesses (SMB) segment in India, Xerox has announced plans to earmark Rs 17 crore for brand building and product marketing initiatives in 2006. Of this, Xerox has assigned Rs 12 crore towards demand generation and market development activities for the SMB segment in India.

exchange4media Staff Aug 26, 2006 8:19 AM

Aakaash Bangla felicitates young women achievers with ‘Sonar Meye’?blur=25

It was time for young women achievers to stand up and be counted at ‘Sonar Meye’, a contest organised by Bengali entertainment channel Aakaash Bangla and MP Jewellers, a leading Kolkata-based jeweller, on August 25 in Kolkata.

exchange4media Kolkata Bureau Aug 26, 2006 8:18 AM

STAR News races ahead with new auto show ‘Top Speed’?blur=25

STAR News has announced a new auto show called ‘Top Speed’ that will be aired every Sunday at 5.30 pm. The show is a complete handbook for auto lovers that will offer a weekly dose of the latest on the newest cars and bikes.

exchange4media Staff Aug 26, 2006 8:17 AM

Amrita TV hits the jackpot with ‘Super Star’, channel to dish out more such shows?blur=25

Amrita TV’s ‘Super Star’, a talent hunt show to select the most melodious voice in Kerala, has proved to be a shot in the arm for the 15-month old channel. The channel shares available till date during ‘Super Star’ read 9.03 per cent, 9.83 per cent, and 14.98 per cent and 12.73 per cent for the Malayalee audience (ABC4+, TAM).

Judy Franko Aug 26, 2006 8:16 AM

Mauj, MakeMyTrip.com, Mobile2Win feature in Red Herring Asia 100 Award 2006?blur=25

Mauj Telecom, Mobile2Win, MakeMyTrip.com, People Group and Drishtee are some Indian IT companies that are featured in the second edition of Red Herring Asia 100 Award. The Awards recognise top 100 Asian tech companies on the basis of technology innovation, market size, customer acquisition and financial health.

exchange4media Staff Aug 26, 2006 8:15 AM

Monster appoints Dhruv Shenoy as Country Manager for Middle East?blur=25

Monster has appointed Dhruv Shenoy as Country Manager for its Middle East business. He will be responsible for all of Monster’s Middle East sales and marketing. This is in addition to his existing function as VP-Marketing for Monster India.

exchange4media Staff Aug 26, 2006 8:14 AM

Wall Street Journal and HT Media enter into exclusive partnership for upcoming business daily?blur=25

HT Media Ltd. and The Wall Street Journal today announced an agreement under which HT’s proposed business newspaper and its website will publish WSJ branded pages containing business and business of life news and information from the Journal, The Wall Street Journal Online and Marketwatch.com.

exchange4media Staff Aug 26, 2006 8:13 AM

Global Media Network to handle advertising sales for ‘USA Today’ in India?blur=25

Global Media Network, one of India’s media representation companies, has been entrusted with the responsibility of handling advertising sales for ‘USA Today’ in India.

exchange4media Staff Aug 26, 2006 8:12 AM

Lintas IMAG to hold Images 2006, to showcase Through-the-Line case studies?blur=25

Lintas IMAG is organising Images 2006, the largest gathering of integrated marketing professionals in India. The programme is open only to Lintas IMAG members, where the best Through-the-Line case studies done in the last one year in India will be discussed.

exchange4media Staff Aug 26, 2006 8:11 AM

Only basic features interoperable under DTH, says TRAI?blur=25

TRAI has recommended that when a DTH subscriber changes the service, he should be aware that he might lose advanced features in his set top box like private video recording and digital video recording. Thus, the regulator has kept the advanced features of STBs out of interoperability norm, making only basic features like TV viewing interoperable.

exchange4media Staff Aug 26, 2006 8:10 AM

After ground rights, Percept adds more BCCI contracts to its kitty?blur=25

Percept, which had earlier acquired the ground rights for the forthcoming Malaysian Tri-Series in September, has bagged the contract for BCCI’s ratings and awards, where it will conceptualise and manage the ratings in consultation with the cricketing body.

exchange4media Staff Aug 26, 2006 8:10 AM

Rajeev Sharma quits Ogilvy One; to join Tribal DDB as Head of Digital Solutions?blur=25

Rajeev Sharma from Ogilvy One, Mumbai has put in his papers and will be joining as Head of Digital Solutions at Tribal DDB, the digital arm of Mudra, from September 1, 2006.

exchange4media Staff Aug 26, 2006 8:09 AM

Brijeshwar Singh, DG, AIR, given additional charge as Prasar Bharati CEO?blur=25

As a stopgap arrangement, Brijeshwar Singh, DG, All India Radio, has been given additional charge as CEO of Prasar Bharati. He succeeds Navin Kumar whose term ended on August 23, 2006.

exchange4media Staff Aug 26, 2006 8:08 AM