Designer and stylist, Sonali Mansingka Muni shares a first person account of her experience at 2012 Mint Luxury Conference
The partnership will help provide Indian content to African audiences; shows such as ‘Guilt Free’, ‘Nirvana Travels’ and ‘Highway on My Plate’ will be shown
Cheil Worldwide South West Asia has bagged the creative communication mandate for Net4 India after a multi-agency pitch held in New Delhi. The account size is Rs 8-10 crore
More than 1900 display units covering over 2.50 lakh sq ft of display area & comprising 30 types of OOH vehicles were used; Primetime OOH helped execute the campaign
NaiDunia Delhi ‘postpones’ publication from March 30, 2012. The move is seen as a precursor to Jagran Prakashan’s move of taking over Indore–based NaiDunia Group of Publications
Avon Beauty Products India ropes in Ujjwal Mukhopadhyay as MD; he will be play a key role in enhancing the brand’s value and market-share in India
In support of the calendar event, Earth Hour that pledges to reduce carbon footprint, ING Vysya Bank has launched an online game, ‘Switch off and save’
Mindshare has four entries shortlisted, Maxus has two, Lodestar UM, MediaCom India, MEC and Gemini TV have one each
The best from South India’s advertising world will be awarded at the sixth edition of Pepper Creative Awards in Cochin today; 1000+ entries are competing
DMAi will witness participation from over 100 Indian and international companies; DMAi ties up with Australian Direct Marketing Association in six areas of co-operation<br />
Awards boost creative excellence and give us a sense of what can be achieved when we push ourselves to do better. However, I believe that this should not be done in an unhealthy way. McCann will never promote anyone who does not contribute to clients, their growth and their business but just keeps providing a few metals. Metals are a creative director’s personal glory and it is all good as long as it is pushing them to do better work.