Date-wise News
The third edition of the exchange4media OOH conference will discuss and deliberate global OOH trends and learnings, along with the road ahead for India
Priyanka Nair Mar 19, 2013 7:50 PM
TapRoot India bags 6 metals on day one of the AdFest results; Grey Worldwide and McCann Worldgroup India win 2 metals each; no gold for India yet
Priyanka Mehra Mar 19, 2013 7:29 PM
In the first phase, the newspaper will be present in 13 cities of Tamil Nadu
Abid Hasan Mar 19, 2013 7:24 PM
"We have been able to successfully partner with Ferrari. We will use this muscle we have globally & bring it to India," says the CMO of Shell Lubricants India
Abhinav Trivedi Mar 19, 2013 7:17 PM
To be held in India for the first time, Taste of Mumbai is part of the world famous Taste Festivals held across the world
exchange4media Staff Mar 19, 2013 7:16 PM
The initiative is intended to expand and strengthen Lowe Lintas & Partners’ digital offering to its clients
exchange4media Staff Mar 19, 2013 7:15 PM
The show will be telecast on weekdays. It will replace existing show 'Parichay'
exchange4media Staff Mar 19, 2013 7:12 PM
Using popular stars is considered to be the safest formula to sell a product to the mass market. However, it is important to leverage the equity of the celebrity
They include acquisition of Resultrix Media by Publicis Groupe (Vivaki), iStrat by Publicis Groupe (Publicis Capital), Magnon Solutions & Magnon Intl by Omnicom
exchange4media Staff Mar 19, 2013 7:02 PM
VML Qais will be responsible for developing the digital roadmap of all the B2B services of the brand – including website builds, social media & SEO
exchange4media Staff Mar 19, 2013 7:01 PM
To attract youngsters, Zee Café has come up with a Facebook app that reveals secrets about an individual’s Facebook friends, colleagues & family members
Synjini Nandi Mar 19, 2013 7:01 PM
Email marketing is considered to be an ineffective approach to reach consumers. Will there be a change in the marketer’s approach & consumer’s perception?
Abhinav Trivedi Mar 19, 2013 7:00 PM
Having spent a little over 2 yrs at the company, Malhotra leaves to pursue his entrepreneurial aspirations. He will continue in his current capacity till July 2013
exchange4media Staff Mar 19, 2013 2:07 AM
