As per viewership data sourced from TAM subscribers, the movie, which was aired on Feb 16, garnered 8,900 TVTs. Sony TV has climbed to the No. 4 position in Week 8, after spending several weeks in the sixth position
The capital infusion is aimed at taking advantage of the opportunities thrown up by digital conversion from analogue transmission. The company will also invest around Rs 2 cr in Grant Investrade
Idea Cellular's new campaign, which highlights how mobile internet can empower users to evade unscrupulous situations and people, rides on a catchy jingle & a popular colloquial phrase
The Co-founder & CEO of LiveMedia believes that captive audience networks, that is, digital signages at locations like malls, coffee shops, theatres, etc., hold a unique potential
In this newly-created role, Chaudhuri will oversee all brand and marketing teams across the Group, and take overall responsibility for developing a singular, cohesive brand strategy
Speaking at the Platinum Jubilee celebrations of the INS, the Indian President stressed on the need for self-correcting mechanisms to check such aberrations. He also flayed the temptation to "dumb down" news
India has scored 241 points and is placed behind the US (302 points) & the UK (254 points). OMD tops the Most Creative Agency Network list; while GroupM is Holding Company of the Year; McDonald's is Advertiser of the Year
Launching with the March 2014 issue, the India edition of 'Harper's Bazaar Bride' will publish 10 issues per year. This marks the magazine's foray into the luxury wedding market in India
The biggest highlight for Week 8 is the comeback of Sony TV. The channel moved up to the fourth position from sixth, even as the top three GECs - Star Pus, Colors & Zee TV lost viewership