Date-wise News
KV Sridhar, Chief Creative Officer, SapientNitro on the shift in advertising where people rather than brands are heroes, the rise of long format ads, the freshness in govt advertising, e-commerce ad spend push and more...
KV Sridhar Dec 26, 2014 9:04 AM
2014 saw the recognition for cashback & coupons websites as the best performing platform for driving quality traffic & sales, says Swati Bhargava, Co-Founder, CashKaro.com
Swati Bhargava Dec 26, 2014 8:36 AM
The Hathway HD PVR has several features that attempt to enhance the TV viewing experience of Hathway customers
exchange4media Staff Dec 26, 2014 8:29 AM
According to data analyzed by Simplify360, there were 68 thousand conversations on the opening day itself with over 89,000 conversations on the day of the finals
Abhinn Shreshtha Dec 26, 2014 8:22 AM
The initiative was launched on Dec 24th, observing the National Consumer's Day with the purpose of combating misleading advertisements
exchange4media Staff Dec 26, 2014 8:17 AM
Anant Nath, Editor, Caravan Magazine & Director, Delhi Press Club on what advertising and media industry was preoccupied with in 2014
Ananth Nath Dec 26, 2014 8:15 AM
Stevens, Asia Pacific Editor, CNN talks about importance of professional journalists in the times of citizen journalism, the need to keep re-inventing, expectations from PM Narendra Modi and more...
Rashi Bisaria Dec 26, 2014 8:12 AM
We speak to top marketers on what was the biggest challenge that was faced by the marketing fraternity in 2014. All insights pointed to one truth
Ankur Singh Dec 26, 2014 8:10 AM
Triton Communications was the incumbent agency Triton Communications was the incumbent agency
exchange4media Staff Dec 26, 2014 8:06 AM
