Digital strategist Pooja Gururaj doles out simple but effective tips to better a brand’s Insta game
The Data Science Congress 2017 threw light on upcoming digital marketing trends in the media and entertainment industry.
Avari says the pressure on budgets will drive a focus on marketing automation, conversion rate optimisation and better use of retargeting and programmatic
Bangalore’s first international music station had its RJs form their very own band and bring alive music from the ‘60s for a live audience
The report states this considering the factors for India’s slow adoption rates for online mediums
With rising content costs going up to a crore for an eight-episode series, digital is no longer considered a cheap medium for content and OTT platforms
Pradhan Mantri Jeevan Jyoti/Surakhsha Bima Yojana entered the list to claim the top spot for Week 22 (May 26–June 2)