DAN's Harsha Joshi exits; Carat India’s Sujata Dwivedi to replace her
Joshi has left the organisation due to personal reasons
Date-wise News
Puneet Anand’s weekends involve his children, relaxation and a dash of adventure
The 3 C’s: children, cooking and chilling out make Anand’s weekends enjoyable
Lauren Gottlieb and Karan Tacker star in Alcis Sports’ first-ever TVC
The company has earmarked a budget of Rs 10 crore towards marketing spends during the current financial year
DDB Mudra Group amplifies Gujarat FortuneGiants in ongoing season of Vivo Pro Kabaddi League
22feet Tribal Worldwide to handle digital marketing while DDB MudraMax to handle on-ground promotions, venue management and logistics management
Dish TV announces ‘HD for All’ in a landmark move
While market charges access fee to provide HD channels, DishTV will now give the access to popular HD channels to all subscribers
Honda’s new campaign for CB Shine takes forward the core idea - ‘Shine Karna Sabko Accha Lagta Hai’
The ‘Kya Shine Hai!’ campaign’s central theme is to celebrate the brand legacy of CB Shine
Crystal launches TVC using its mascot to create brand visibility
For an integrated marketing campaign, the TVC is being followed up by field-level campaign using the brand mascot
e4mrecap: The Week That Was
A recap of the most important stories that you may have missed this week