The campaign conceptualised by Lowe Lintas showcases the product's Nutri FreshLock Technology that helps to keep food fresh
Conceptualised with Lowe Lintas, the film encapsulates the spirit of Diwali celebrations and continuing the tradition of buying jewellery across generations
Conceptualised by Ogilvy, the film will be aired on leading channels supported by digital, outdoor and retail activation
The promotional offer will apply to Star's 16 a-la-carte channels including, Star Plus, Maa TV, Star Jalsha, Vijay, Asianet and Hungama TV
The films conceptualised by creative agency Hammer feature Hrithik Roshan paying tribute to time-honoured customs across India
The 'Double Protection' campaign was conceptualised by Dentsu One for the next generation offering of Dulux Weathershield Powerflexx
A weekly fun feature by The Digital Fellow on special days of the month and how you can upgrade yourself digitally
We bring you a roundup of the news that made headlines this past week
Experts opine that the ecosystem is far larger and it won’t be a case of 'this vs that', with emerging mediums interplaying with each other
Mittal, Head -Open Banking, Remittance and KYC, Phonepe, says payment platforms should work on winning trust of consumers
The Screenage Mobile Marketing Conference and Maddies were held on October 11 at the ITC Maratha, Mumbai
We look at technology in a way that it can create maximum good for us as well as our customers, says Khaire, Principle Architect, Vistara -Tata Sia Airlines Limited
‘Mobilizing the consumer ecosystem’ was the topic of choice for Apte, VP Marketing-India, Castrol
Manwani, Head AVOD, News & Stories, ZEE5 India, spoke about how a mobile-first approach is becoming 'mobile-only'