Zirca Digital Solutions’ whitepaper, ‘Re-start Trends During the Pandemic’, examines key categories to gauge consumer sentiment and to identify how sectors are rebounding
The tournament will see skilled PC gamers competing across four of the most popular and exciting PC games - Valorant, CS: GO, Rainbow 6 Siege, and DOTA2
Perfect Relations will be managing the brand’s strategic PR, media relations, and reputation management across India
Media Rating Council (MRC) is a United States-based non-profit organisation that manages accreditation for media research and rating purposes
Developed by Leo Burnett, this campaign is a delightful showcase of the myriad ways in which Indians have welcomed PhonePe into their lives and onto their phones
Starring Yashaswini Dayama and Prit Kamani, the film will allow viewers to decide the course of the story and goes live on the platform on 12th February
As part of the collaboration, Moj will develop over 400 Lenses over multiple phases for its community to create more fun and entertaining short video content
WeddingBazaar to digitise the wedding services industry to help thousands of SMEs, MSMEs and entrepreneurs by providing them state-of-the-art products and services
The campaign presents a unique digital talking teddy named Labhlitis Messiah who will provide viewers a platform to express their feelings and convey their love to their special someone
As per sources, Jailkhani is likely to venture into data analytics business. He is expected to be with the group till mid-May
The mandate encompasses providing strategic communications support to the Deltin Brand of Casinos & hotels as well as covering corporate reputation management for the parent company
This collaboration marks another step forward in the coming together of two entertainment strongholds - music and social media
The Enforcement Directorate had conducted raids at the office of the news outlet, based on inputs that it had allegedly received foreign funding
The company earns 70% of its revenue from the mobile phone segment
The OTT consumption in September and October stood at 228 billion minutes and 231 billion minutes respectively
The channel is set to telecast the movie at 12 pm on 14th February
Earshot is the first podcast platform to stream its signature podcasts and original series in Dolby Atmos
The ad film is being released with a 360-degree multimedia plan pan-India across Tv, Print, Digital, Theatre and Outdoor
YouTube has emerged as no. 1 most-trusted brand among Indian kids, with a brand trust score of 71%, followed by Ludo King - 65% and WhatsApp - 63%
The TV actress discusses her struggle with hair fall and her experience using Vedix personalised hair care regime
The alliance will develop digital advertising solutions for enterprises and large publishers utilising the InfomoR3 - a sell-side adtech platform
Infidigit will help the brand build a strong SEO strategy for three categories: trains, flights, and buses
The series that was launched last year had come to a halt after four games on March 11, 2020, due to COVID-19
Produced by Rashmi Sharma Telefilms, 'Ranju Ki Betiyaan' will premiere on 15th February 2021 at 9.30 pm
The show has been curated in collaboration with Isha Foundation
Dream11 is the 'co-presenting' sponsor, with ICICI Bank and Tata Cliq roped in as the ‘powered by' sponsors
The agency will be responsible for translating the Customer Value Proposition for More Supermarkets into a consumer-facing brand essence
The newspaper has also accused the tech giants of signing a secret pact that gives them dominance over the digital advertising market
Dash joins Tata Starbucks from Tata Consumer Products where he is currently President – Packaged Beverages Business, India, Bangladesh, and Middle East
Special public prosecutor Shishir Hiray accused Dasgupta of 'forum shopping,' a charge that was denied by the ex-BARC CEO's counsel
TikTok was the second most installed non-gaming app worldwide last month with close to 62 million installs
Koo also had a special mention by PM Modi in his Mann Ki Baat programme in August 2020
On Feb 12, stalwarts of the industry will deliberate on some of the most insightful and intriguing topics related to the communications domain
Guest Column: Neha Puri, Founder & CEO, VavoDigital, suggests that influencer marketing, a hybrid of old and new marketing & advertising tools, is everything that a modern-day campaign needs to be
The company earned Rs 8.92 crore from advertisements and Rs 45 lakh from e-commerce related services
Kapoor, Secretary-General, ASCI, shared that the council intends to use social media significantly as a part of its 2021 awareness campaign
As digital advertising has already surpassed print media and is on course to reach the same level as TV, the chorus for accountability and transparency is growing louder
The webinar, to be held tomorrow, will have a fireside chat and a panel discussion
Total expenses stood at Rs 82.4 crore compared to Rs 85.03 crore a year ago