PhonePe had placed a bid to acquire 92 per cent stake in Indus OS at a valuation of around USD 60 million which Affle had opposed
The campaign debuted on Nykaa’s social channels- YouTube & Instagram on 23rd June
The total viewing minutes increased by 173% over 2016
Its agencies collected a whopping 190 Lions this year
The 'Heroes Hamesha' campaign has been conceptualised by DDB Mudra South
The grand finale of the Lions was abuzz with discussions on ageism in advertising & creative effectiveness
The film has been conceptualised by Gozoop
Malik – Divisional Chief Executive - Food Business, ITC shared insights on how companies can stay ahead of the digital curve at the e4m eTechmanch
At the e4m eTechmach, Bhadkamkar, Dentsu India CEO, deliberated on how marketers should adapt to digital acceleration in terms of their relationship with consumers
The panel at e4m TechManch conference discussed how user behaviour is changing and how technology can help brands to stay in tandem with them