The digital film takes the leap from Dhara’s latest brand proposition of ‘Zara Sa Badlaav’, with the essence of bringing a healthy positive change in one’s daily routine
Shivani Behl has been appointed as Chief Marketing Officer and Gaurav Sarda as Chief Financial Officer of the company. Both will work closely with Founder & CEO Shankar Prasad
Conceptualized by DDB Mudra, this campaign brings to light the discomfort fathers feel in having a conversation on menstrual periods with their daughters
In its eighth edition, the IAA Leadership Awards honoured prolific individuals for their invaluable contribution to their organization and the industry at large
Broadcasters believe that an encouraging festive season may be in the offing after August 2021 recorded the highest ad volumes on TV since the second lockdown in April 2021
The smartphone, which will be launched in Diwali, is expected to give fillip to regional content, voice, and rural advertising, which is highly dependent on unmeasurable mediums like print and outdoor
With digital advertising having ascended as second only to TV, the focus this year would be to take forward the efforts in the area of digital measurement, said Kataria