Rani Rampal roped in by Bajaj Allianz General Insurance for #Care4Hockey campaign
The campaign aims at supporting the development of Hockey in India from the grass-root level
Date-wise News
Mother Sparsh launches new campaign #OnionHaiTohSmellTohHogi to promote hair health
A total of nearly 10,000 influencers with some of the most popular celebrities are brought together by the brand for the new campaign
RAM Ratings Wk 41’21-Wk 44’21: Fever FM ahead in Mumbai & Delhi
Big FM and Mirchi stayed on top in Bangalore and Kolkata respectively
Criteo to acquire IPONWEB for $380 million
The acquisition will be done with a combination of cash and CRTO treasury shares
Culture round-up: Celeb weddings and controversies rule the internet in November
Starcom’s monthly report on what’s trending on the web highlights the most viral moments and ads of the month gone by
Third edition of e4m PR & Corp Comm 40 under 40 Awards 2021 announced
The prestigious award is an attempt to recognise the fundamental role played by communication professionals in order to firewall a brand’s image
In new campaign, Skybags targets Gen Z with its trendy backpacks
The campaign highlights the excitement felt by reunification of the youth who have been locked up at home due to the pandemic concerns
CottonKing releases first brand film with actor Lalit Prabhakar
The campaign is conceptualized and created by CottonKing’s Creative agency ADbhoot Creatives
Myntra ropes in celebrities & influencers for its new marketing campaign ahead of EORS
Top national and regional celebrities, fashion and lifestyle influencers will form an important network of promoters for the upcoming edition of EORS
Recap: The Week That Was
We bring you a roundup of the news that made headlines this past week
Johnson’s Baby TVC for new lotion assures moms of right skin nourishment for little ones
The campaign has been conceptualized by DDB Mudra
Nielsen announces enhanced identity system for digital ad ratings
The system will be available in 15 markets, including India