The ministry pointed out that the modus operandi of the anti-India disinformation campaign involved The Naya Pakistan Group (NPG), operating from Pakistan, having a network of YouTube channels
In this new role, Dharmaraj will be supported by BCW India Group Chairperson, Prema Sagar, as well as the leadership teams at Genesis BCW and Six Degrees BCW
The latest e4m Business Leaders Roundtable, powered by Google, brought together a distinguished panel to discuss how businesses can keep pace with consumers in the age of digital
The campaign includes robust engagement with over 150 influencers and celebrities
The unique AR lens has been created to give PKL fans a sense of being at a real stadium that features realistic SFX like 'crowd cheering' or 'kabaddi kabaddi' in the background
The campaign has been conceptualized and executed by Famous Innovations
The campaign generated a great response with 26 lakh impressions and reached over 16.6 lakh unique viewers
The film is set to hit theatres on April 14, 2022
Bhalla to complete his term on December 31st, 2021
According to Sensor Tower, in 2020, the App Store saw 636 publishers reach or exceed $1 million in annual net revenue for the first time and Google Play had 367 such publishers,
The show will air at 12:30 pm and 2:30 pm on 27th December 2021 in Hindi, English, Tamil, and Telugu and will also be available on the network’s OTT platform EPIC ON
IBC 2021: Gulbahar Taurani, MD & CEO, Philips Domestic Appliance, India Subcontinent, talks about the relevance of understanding consumer insights
Suriyanarayanan will lead media investments for Reckitt and play an integral role in developing dentsu Media’s investment model and portfolio, the company said
The group wins Advertiser of the Year award with 20 metals & 17 finalist certificates
Mathrubhumi Group bagged Advertiser of the Year award
With this association, Esprit’s India partner AP Group looks to pursue an aggressive expansion plan for Esprit watches in India
Industry experts opined that factors like blockchain, a surge of retail investors & the increasing popularity of cryptocurrency are making people join the NFT bandwagon
The application window, which is open now, closes on February 15, 2022
Prior to Voot, Karpe had spent almost six years at Radio Mirchi where he managed key client accounts
As mobile is driving the business growth in tier 2 and tier 3 cities, marketers have refreshed their targets
India Brand Conclave 2021: A stellar panellists of industry leaders shared their views on ‘Has marketing changed from knowing your customer to knowing your customer segment?’
Market experts say though the broadcasters have been doing TV+digital ad deals, they are yet to realise the full potential of their digital inventory
At the recently held e4m-Xaxis Programmatic Summit, a chatroom discussed what marketers should be doing while chalking out their programmatic campaign strategy