The Global CEO of Ogilvy World Wide, who was visiting the Mumbai office, broke into an impromptu dance along with Piyush Pandey who was playing the 'sapp'
Guest Column: Dattatray Shivaji Katkar, Sales Director, Brightcove, India, writes how videos can help marketers break through the noise and effectively engage their audiences
Kunal Kishore, Founder-Director at Value 360 Communications, opens up about how brands are looking for balance between different communication channels to deliver their key message
As per industry watchers, the combined network will have a strong presence across genres but the merger is unlikely to have major ramifications on the pay-TV industry. Read on to know why
In his special address at e4m MarTech 2022, Srivastava, Senior Executive Director of Marketing & Sales, Maruti Suzuki, shared glimpses of the brand's journey into the metaverse
Mohanty, MD & Chief Client Officer - South Asia, Insights Division, Kantar, spoke at the e4m MarTech India Conference about leveraging new touchpoints and communication in a changed customer journey
Ex-CMO of Motilal Oswal Ramnik Chhabra clarified that the campaign is the client's property after MullenLowe Lintas' Amer Jaleel accused them of 'blatantly' copying their creative 'mehnat'