27th Sports buys World Tennis League team The Hawks
The tournament will be held in Dubai from the 19th-24th of December
Date-wise News
Musk issues “name & shame” threat to companies as more brands pause advertising
Mondelez International, Volkswagen Group, REI, General Motors and General Mills have so far confirmed discontinuation of advertising on the social media platform
George PJ named The Hindu’s Digital Editor
He was earlier Deputy Internet Editor
Enterr10 appoints Johnson Jain as Chief Revenue Officer
Jain has come from Goldmines Telefilms
HT Media reports consolidated revenue of Rs 448 crore in Q2 FY23
Company’s total revenue was up 2% on a y-o-y basis, led by growth in print and radio businesses
D2H revamps brand positioning, launches ‘direct to heart’ campaign
The campaign features their new brand ambassador cricketer Rishabh Pant
SBI Securities ropes in NK Purohit as Chief Business Officer
Purohit has a rich experience of more than 23 years
Gaurav Verma returns to Aaj Tak as COO-The Lallan Top
Verma recently stepped down as the Revenue Head of Times Now Navbharat
Chitra Tripathi quits ABP News Network, joins Aaj Tak again
At Aaj Tak, Tripathi will be Editor, Special Projects
HP launches programmatic DOOH campaign for Spectre 360
The campaign has been jointly executed by Lemma and Yahoo
Abhishek Ajmera appointed as Chief Sales and Marketing Officer of UNIVO
Ajmera has previously worked for companies such as InfoEdge, MagicBricks, Aspiring Minds and Online Manipal
Senior news anchor Shazia Nisar joins Bharat24
Nisar will be hosting the channel's 5 pm debate show 'Public Hai Sab Janti Hai' and covering upcoming assembly elections in 'Mukhyamantri'
Marketing mavericks felicitated at 2nd Realty+ Top 50 Marketing Minds Conclave and Awards
The 2nd edition of Realty+ Top 50 Marketing Minds Awards 2022 held virtually on Nov 04
Kriti Sanon named new brand ambassador of Skechers
Sanon will be the face of the fashion and lifestyle categories for the brand and appear in the upcoming Skechers Street campaign
Cheil India gets Kaushik Datta as its ECD
Datta’s last stint was at Leo Burnett
Mahendra Singh Dhoni named Fire-Boltt's new brand ambassador
Dhoni will take part in a variety of marketing, advertising, and endorsement activities for the brand
Third fine for Google? CCI may penalise tech giant over Android TV
Reports say that CCI has concluded its investigation into Google's alleged abuse of 'market dominance' in the smart TV market
Vaani Kapoor roped in as brand ambassador of Lotus Makeup
Kapoor will appear in the brand's multimedia campaign spanning digital, OTT, OOH, social media and multiplex
Bharat Media Group wins OOH mandate for Muthoot Finance’s 'Goldman' campaign in South
The agency also won the OOH mandate for Muthoot Forex for the Kochi market
Meta plans massive layoffs after Twitter slashes workforce by half
Reports say that this could be the largest round of job cuts in the tech industry
Fired by mistake: Twitter asks some of its sacked employees to return
The management called the employees back realising that their skills and expertise could be valuable to the platform, say reports
Kaumudi Mahajan joins Meta as Head (Entertainment Partnerships)
Previously, Mahajan was SVP (Marketing and Strategy) at Disney Star
Britannia consolidated sales grows 22% YoY, market share reaches 15-year high
The company registered Rs 4,338 crore in consolidated sales with profit from operations at Rs 660 crore
‘CWG 2026 dropping eSports is a major setback and should be taken as a learning’
Industry insiders had hoped that the pilot project of including esports in this year’s games would fuel the Indian gaming industry
The keyboard is a vastly underutilized advertising real estate: Ankit Prasad, Bobble
The Bobble keyboard is doing for keyboards what Instagram did for pictures, says Founder Ankit Prasad as he shares his vision for the platform
Landing pages for news: Red flag for brands?
Advertisers feel BARC must provide landing page details separately so that they have a fair idea of a channel’s viewership and organic growth
It's raining ad revenue! Gains of top e-comm players zoom 60% to Rs 6600 cr
Industry watchers expect the growth to continue thanks to digital's superior audience with intent, brands' e-comm adoption and platforms' excellent conversion rates