Abhijit Avasthi
guestcolumn@exchange4media.com
@Abhijit Avasthi
Authors
Apoorv Pandey appointed as CMO at OLX India
Prior to this, Apoorv Pandey was with Zepto as SVP - Strategy
THE NEW ERA OF ARCHITECTURE
INDIA’S ARCHITECTURAL FRATERNITY STANDS AT A CRUCIAL JUNCTURE, ENCOMPASSING VARIED DESIGN DISCIPLINES, MODERN TECHNIQUES & TECHNOLOGIES.
Festive xmarketing in changing : Balancing dvalues and socio-cultural climate
IMPACT explores how brands can market in the wake of tragedies, shattering cultural stereotypes, or rebuking regressive ideas during the festive season, read on
H2 is very exciting for mobile phone business: Nipun Marya, iQOO
Nipun Marya, Chief Executive Officer of iQOO, talks about the brand's new campaign film with Bhuvan Bam, festive season plans, and more
‘Premiumisation & experimentation are emerging trends of alco-bev category’
Vikram Bahl, CMO of United Breweries, talks about the brand's partnership with Indian Racing League, marketing focusses, challenges and morebr
When a Cannes session is life-altering: Abhijit Avasthi
The National Creative Director of Ogilvy India blogs on the impact that philosopher, novelist and social commentator, Alain De Botton’s session had on him