Authors

Ganapathy Viswanathan

Independent Communication Consultant NA NA

Independent Communication Consultant

Everyone wants a break or are brands just jumping in too fast?

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Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, shares how a news story about missing KitKat shipment quickly went viral, catching the attention of brands

Ganapathy Viswanathan 2 hours ago

As the FIFA World Cup kicks off in the US, is football now part of India's mainstream?

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Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, writes on football's unique place in India and how the FIFA World Cup captivates even non-followers

Ganapathy Viswanathan 2 hours ago

Diamonds in today’s India: From family asset to personal statement

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Guest Column: Ganapathy Viswanathan, Independent Communication Consultant and author, writes on how diamonds in India are shedding tradition-bound meanings and becoming personal markers of achievement

Ganapathy Viswanathan Jan 8, 2026 12:32 PM

Piyush Pandey: Always a man of ideas with that Indian touch

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Ganapathy Viswanathan, independent communication consultant and content specialist, on Piyush Pandey taking the advisory role at Ogilvy and more

Ganapathy Viswanathan Dec 27, 2023 11:14 AM

Building a thought leadership position. But how?

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Ganapathy Viswanathan, Independent Communication Consultant, shares areas one must look to build the stature of your leadership team as thought leaders

Ganapathy Viswanathan Jun 13, 2023 11:49 AM