`Authors`

Krishna Iyer

Director - Marketing NA NA

Krishna Iyer is Director - Marketing, MullenLowe Lintas Group

The Olympic stage as an arena to display soft power

Guest column: Krishna Iyer, Director-Marketing, MullenLowe Lintas Group, writes about Olympics being used to further the political aspirations of host nations and participating countries historically

Krishna Iyer Aug 9, 2024 12:59 PM

Anant and Radhika’s B(r)and, Baaja, Baaraat – an extravagant show of India’s soft power

Krishna Iyer, Director - Marketing, MullenLowe Lintas Group, writes on how the Ambani wedding has been a powerful tool for promoting Indian brands and culture globally

Krishna Iyer Jul 29, 2024 3:49 PM