Authors

Shantanu David and Nilanjana Basu

Correspondents NA NA

Correspondents

Recovery in revenues: Big Tech shines, ad world upbeat

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With an increasing number of businesses adapting to digital transformation and AI, there will be an uptick in ad spends, assert industry heads

Shantanu David and Nilanjana Basu Jul 28, 2023 8:46 AM

Will 28% GST be endgame for Indian gaming advertising ecosystem?

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Industry experts share the additional tax burden might shrink the active user base of gaming companies and thus reduce the funds available for advertising and media

Shantanu David and Nilanjana Basu Jul 27, 2023 8:54 AM

Can a new logo be the 'X' factor Twitter needs?

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While the new X logo may seem dissonant, the latest rebranding exercise may fit in with Elon Musk's larger scheme of things, say experts

Shantanu David and Nilanjana Basu Jul 25, 2023 9:24 AM