We appeal to ‘young at heart’: Café Coffee Day

With a sporty look and deep knowledge of the entire value chain of coffee business, Café Coffee Day has positioned its retail outlets as meeting ground for people ‘young at heart’. Kamal Manchandani, Regional Director, talks about the business in ‘Brand Speak’.

e4m by exchange4media Staff
Published: May 17, 2004 7:23 AM  | 1 min read
We appeal to ‘young at heart’: Café Coffee Day
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With a sporty look and deep knowledge of the entire value chain of coffee business, Café Coffee Day has positioned its retail outlets as meeting ground for people ‘young at heart’. Kamal Manchandani, Regional Director, talks about the business in ‘Brand Speak’.

Published On: May 17, 2004 7:23 AM 
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