Touching emotions with comedy – the Piyush way

Advertising is dead without enough partying out, believes the wonder boy of Indian advertising, Piyush Pandey. In all his works, the buoyant O&M chairman prefers the humour route to touch the heart of the people. In an exclusive interaction, the Cannes film, outdoors and print segment jury president shares his own story, his views and all about advertising.

e4m by exchange4media Staff
Published: Jun 22, 2004 7:55 AM  | 1 min read
Touching emotions with comedy – the Piyush way
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Advertising is dead without enough partying out, believes the wonder boy of Indian advertising, Piyush Pandey. In all his works, the buoyant O&M chairman prefers the humour route to touch the heart of the people. In an exclusive interaction, the Cannes film, outdoors and print segment jury president shares his own story, his views and all about advertising.

Published On: Jun 22, 2004 7:55 AM 
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