Ankush Grover, Rebel Foods, to discuss innovations in customer journeys at TechManch
Grover will present about successfully navigating the changing food and beverages landscape and adapting to new customer journeys through technology and data
At TechManch 2023, the seventh edition of the exchange4media group’s celebration of all things technological and innovative, brand heads, media mavens, and veteran marketers will dive into the endless possibilities of emerging technologies in advertising and marketing, share insights and discuss the digital era and its future.
Among the industry’s movers and shakers sharing their valuable insights will be Ankush Grover, Co-Founder, of Rebel Foods and CEO of India BU, who will speak on ‘Innovating for Today's Changing Customer Journeys.’
Given all the rage around AI developments, the need to generate and apply consumer data and insights towards marketing and customer acquisition efforts, as well as the necessity to incorporate interactive media into content strategy is paramount for today’s digital marketer.
Grover’s presentation will be about how Rebel Foods-owned and operated Faasos brands have successfully navigated the changing food and beverages landscape and adapted to new customer journeys through technology and data.
An alumnus of NIT Jamshedpur and IIT Bombay, Grover has long nurtured an entrepreneurial zeal and has helped incubate a diverse range of businesses, projects and products. His session may well see him share how the digital marketing strategies have enabled the company to create exceptional customer experiences and remain competitive in the ever-evolving retail industry.
TechManch 2023 will be held in Mumbai on August 9 and 10.