Byju's 'misleading ad' to be probed by consumer affairs dept
The ed-tech company's ad that claims many of its students passed the civil service examination is under investigation
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Published: Apr 20, 2023 12:34 PM | 1 min read
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Ed-tech company Byju's is in the crosshairs of the Department of Consumer Affairs after one of its ads was flagged for being misleading say media reports. The department is acting on the basis of a complaint and the matter is reportedly under investigation.
Pramod Kumar Tiwari, director general of the Bureau of Indian Standards (BIS), told a media agency that Byju's claims that many of its students passed the civil service examination will be investigated. According to Tiwari, the complainant has claimed that the ad is based on a false claim and needs a thorough probe.
Tiwari said that while monitoring misleading ads comes under the purview of the Central Consumer Protection Authority, the directorate-general BIS (D-G Bis) has been made the D-G Investigation to investigate such cases.
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