MensXP.com rolls out video ad with Jivox
MensXP.com has launched video advertising to help brands engage with lifestyle audiences through Jivox’s interactive video advertising platform
Xpert Media has announced the launch of video advertising to help brands engage lifestyle audiences via their e-magazine MensXP.com, across screens, using Jivox, the multi-screen interactive video advertising company.
Commenting on the partnership, Angad Bhatia, Managing Director, Xpert Media, said, “The company is excited about its partnership with Jivox. Our teams will be working closely for certain game-changing integrations across multiple screens and various connected devices.”
“We welcome Xpert Media’s adoption of the Jivox platform. MensXP.com is poised to be the most preferred destination for lifestyle audience and brands who want to target them,” said Rahul Tambewagh, Director, Platform Sales, Jivox. “We have trained and certified their ad operations team for campaign optimisation, ad creation, tag generation, mobile and in-banner integration.”
Xpert Media will provide in-banner video advertising and mobile advertising for their customers.
