Mobile advertising is a growing market, with dramatic growth rates: Anuj Kumar
“Mobile advertising in India is still nascent. It stands at about Rs 100 crore. But at the same time it is a growing market, with dramatic growth rates, doubling year over year. The reasons behind the mobile market growth in India are external to the advertising environment,” notes Anuj Kumar, CEO, Affle.
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Published: Jul 23, 2011 8:38 AM | 1 min read
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“Mobile advertising in India is still nascent. It stands at about Rs 100 crore. But at the same time it is a growing market, with dramatic growth rates, doubling year over year. The reasons behind the mobile market growth in India are external to the advertising environment,” notes Anuj Kumar, CEO, Affle. More
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