Vdopia announces two new hires internationally

Video and mobile monetisation company Vdopia has announced the expansion of its management team. The company has brought in Robert Palma as Senior VP Network Sales North America, and Joshua M Kruter as VP Marketing.

Saurabh Bhatia, Co-founder and Chief Business Officer, Vdopia, said, “Our iVdopia mobile ad portfolio is now serving upwards of 100 million mobile video advertising impressions a month, along with billions of rich media ads, across iPhone, iPad, Android and BlackBerry devices.” He added, “We’re connecting the world’s biggest brands with their target audiences via premium content sites. The addition of these proven leaders enables Vdopia to super-serve our existing clients and partners, while also preparing us to deliver new, game-changing solutions we have planned for 2011.”

“Vdopia is expanding from being No. 1 in the online advertising space in India to creating exciting ad formats and platforms on the mobile front in 2011, thus engaging, entertaining and serving a growing user base,” said Debadutta Upadhyaya, Vice President–India, Vdopia.

Palma is joining Vdopia from CafeMom, where as SVP Sales, he grew the company’s revenues and relationships with the biggest brands and agencies. CafeMom experienced significant revenue growth under Palma’s leadership. Previously, he was Regional VP of Sales at MySpace and District Sales Manager at Microsoft's MSN property.

Kruter has worked in integrated marketing, strategic planning, sales development and mobile solutions at both clients and publishers. He has delivered measurable results at recognised global brands, including Virgin, where he led go-to-market planning and launched new products for Virgin Mobile USA, and Forbes, where he played key roles as Forbes Inc grew into a diversified media company with digital, television and worldwide print properties.