Yashraj Mukhate named Influencer of The Year at Impact Digital Influencer Awards 2023
Yashraj Mukhate also bagged the ‘Most Viral Content Creator’ title
Yashraj Mukhate, a popular music producer and content creator, was honoured with the ‘Influencer of The Year’ award at the Impact Digital Influencer Awards 2023. Mukhate, an engineer-turned-music producer, is best known for creating unique and catchy musical remixes of viral social media content. He gained widespread recognition for his ‘Rasode Mein Kaun Tha’ remix, which featured a musical twist to a dialogue from an Indian television soap opera ‘Saath Nibhaana Saathiya’.
Apart from the ‘Influencer of The Year’ honour, Mukhate also bagged the ‘Most Viral Content Creator’ title for his creative and outstanding work. His other popular work includes a song which he made from Shehnaaz Gill's dialogue from Bigg Boss in 2020, that became an instant internet meme.
The third edition of Impact Digital Influencer Awards was held on Wednesday, January 31, at a star-studded ceremony at Taj Santacruz, Mumbai. Impact Digital Influencer Awards recognises the brands, agencies, and individuals behind great influencer-driven content and honours them for their path-breaking work and innovation.