The anthem by Yashraj Mukhate celebrates sportsmanship and camaraderie of team India as they compete for top honours at the 2024 Paris Olympics
Our pick of the most creative commercials of the February 16-29 period
The ad features Yashraj Mukhate and Rupa Patel who reprised her role in 'Saath Nibhana Saathiya' as Kokila Ben
#VibeHai campaign will be leveraged across social & digital platforms
Yashraj Mukhate also bagged the ‘Most Viral Content Creator’ title
The tune has already amassed 168k views within an hour of its launch on social media
The campaign is a musical collaboration
The brand has curated the #BetterZzzBetterMe campaign for World Sleep Day
The internet sensation has created a foot-tapping number composed entirely of the comments on KFC's Instagram page