IBN Live launches new feature for users - Blaze

IBNLive.com, part of the Web18 Group, has launched a new feature designed for viewers to interact directly with every journalist - ‘Blaze’ - on their site. Blaze aims to enable the end-users to shortlist or finalise their favourite celebs, anchors, presenters and reporters, post which users will get real-time up-to-date information on their activities (what they are reading and watching).

e4m by exchange4media Mumbai Bureau
Published: Apr 13, 2010 11:04 AM  | 2 min read
IBN Live launches new feature for users - Blaze
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IBNLive.com, part of the Web18 Group, has launched a new feature designed for viewers to interact directly with every journalist - ‘Blaze’ - on their site. Blaze aims to enable the end-users to shortlist or finalise their favourite celebs, anchors, presenters and reporters, post which users will get real-time up-to-date information on their activities (what they are reading and watching).

This feature aims to give one an opportunity to validate or question their favourite anchor on their source of information and grow from their observations and learnings. One can even follow their updates and share comments on them as well as chat, ask and answer questions.

IBNLive has added a prominent section Blaze, which allows their users to directly connect with all anchors of their channel IBN on their site and ask for answers on issues/ queries relevant for them.

The site also detailed news on areas of maximum interest, through special sections on the site - IBN Politics, IBN Movies, IBN Sports, IBN Trends.

IBNlive.com reportedly receives 30 million page views per month and offers real time news in a variety of formats, including video-on-demand, audio- and live-streaming. The website is also one of India’s first major Web 2.0 news site with blogs, podcasts and citizen journalism.

Lakshmi Narasimhan, CEO, Web18, said, “IBN News Live is the only complete Indian news-site, which offers its viewers a diversity of features like VOD, podcasts, live streaming, blogs, interactives, e-mail, mobile, etc. We are extremely interested in knowing our viewers point of view, which has led us into the introduction of the new feature - Blaze on IBN Live.com.”

Web18 is the Internet and Mobile arm of media conglomerate Network18. It has leading portals such as in.com, MoneyControl.com, Cricketnext.com, CommoditiesControl.com, PowerYourTrade.com, Tech2.com, Biztech2.com.IBNLive.com, Compareindia.com, Storeguru.com, Indiaearnings.com, JobStreet.com, Indiwo.com, Buzz18.com and Josh18.com.

Published On: Apr 13, 2010 11:04 AM 
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