MAX has appointed Jasdeep Singh Pannu and Gaurav Seth as Vice Presidents for Programming and Marketing, respectively. Both of them will be on board this week onwards and will be based in Mumbai.
Commenting on the appointments, Sneha Rajani, EVP & Business Head, MAX, said, “We are operating in an extremely dynamic and challenging environment and the road ahead is going to be very demanding, but an exciting one. Next year, along with a great slew of movies, we will also have the second season of the IPL on MAX and the coming on board of both these gentlemen will only ensure that our television audiences get the best entertainment there is, in the world of Hindi movies and cricket.”
Prior to this appointment, Pannu was with BBC Worldwide as Director of Programming. In his previous stints, he had also worked with Discovery Communications India, Sahara One Television, ESPN-STAR Sports and NDTV.
Seth has been associated with Vyas Gianneti Creative as Executive Vice President & Head - Marketing. He has also worked with Zee Telefilms Ltd and ESPN-STAR Sports.
