NDTV.com declared ‘Most Popular Website of the Year’ by MetrixLab

In a recent survey done by international research agency MetrixLab, the second largest online research agency in Europe, NDTV.com has emerged as the most popular Indian news website, displacing last year’s winner, TimesofIndia.com. ‘Website of the Year’ is the people’s choice website award initiative by MetrixLab, in association with AC Nielsen/ NetRatings and several local mass media partners. The survey was conducted over five weeks, from November 3 to December 8, and netted 1.5 million votes.

e4m by exchange4media Staff
Published: Dec 31, 2008 7:51 AM  | 2 min read
NDTV.com declared ‘Most Popular Website of the Year’ by MetrixLab
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In a recent survey done by international research agency MetrixLab, the second largest online research agency in Europe, NDTV.com has emerged as the most popular Indian news website, displacing last year’s winner, TimesofIndia.com. ‘Website of the Year’ is the people’s choice website award initiative by MetrixLab, in association with AC Nielsen/ NetRatings and several local mass media partners. The survey was conducted over five weeks, from November 3 to December 8, and netted 1.5 million votes.

“It is indeed a high point for NDTV Convergence, especially since this award is decided by an online poll,” said Sanjay Trehan, CEO, NDTV Convergence. “While figures show that we have been consistently beating our competition during the last few months in terms of page views and unique visitors, this is definitely a feather in the cap. Not only have we been voted excellent on the basis of content, which has been our forte, but also on navigation and design. This further validates our commitment to serve our users with the best in the class,” he added.

MetrixLab, an eight-year-old company, is headquartered in the Netherlands. With offices in Rotterdam, London, Hamburg, Paris and Madrid, MetrixLab conducts online research in 39 countries worldwide and works with 41 of the top 100 global brands such as Microsoft, Philips, Unilever, Siemens, PepsiCo and Canon.

NDTV Convergence Ltd, a subsidiary of NDTV Networks Plc, is a leading Web 2.0 company, which develops exclusive content for cross media platforms such as the Internet, mobile, ITV and IPTV.

Published On: Dec 31, 2008 7:51 AM 
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