STAR expands its India offerings to Comcast customers in Spokane, Washington

STAR, a wholly-owned subsidiary of News Corporation and Asia’s leading media and entertainment company, has announced the launch of four new South Asian channels on Comcast’s Spokane, Washington area cable platform. The channels – Star Plus, Star One, Star News, and Star Gold – will now be available to Comcast customers to create a robust Hindi entertainment package.

David Wisnia, STAR’s Senior Vice President of Distribution, Sales and Marketing and head of STAR’s North American and European offices, said, “We are pleased to broaden our offering of top rated South Asian content for Comcast’s Spokane area subscribers. The launch of these four channels reflects a number of firsts in the industry and represents the fact that STAR now has the most South Asian channels of any one broadcaster on a cable platform. We look forward to strengthening our relationship with operators across North America and stand firm in our commitment to connect Asian viewers with relevant, compelling and top rated content.”

“STAR India Networks are part of Comcast’s on-going commitment to our customers to bring value by connecting them to the people, places and programming that are important in their lives. By expanding our already diverse programming, the South Asian community will have many favourite programmes available 24 hours a day, only on Comcast,” said Natalie Rouse, Director of National Ethnic Marketing for Comcast.

The channels are available to order as part of a four-channel STAR Pack, including Star Plus, Star One, Star News, and Star Gold for $24.99 per month, or customers may order Star Plus as a stand-alone for $11.99 per month.