2.5 crore app downloads on Day 1 of IPL 2023: JioCinema
As per the platform, the app saw 6 crore unique viewers who tuned in for the first Gujarat Titans vs Chennai Super Kings match
In what bodes well for JioCinema’s maiden IPL journey, Viacom18’s OTT app saw 2.5 crore downloads on the first day of the tournament, breaking the record for the most-installed app in a single day.
Viacom18 announced the news in a statement on day one of the TATA IPL 2023 tournament.
The app also saw 6 crore unique viewers who tuned in for the first Gujarat Titans vs Chennai Super Kings match on March 31. The match achieved 1.6 crore peak concurrency on JioCinema.
Total match views on day one touched 50 crore.
The Reliance-owned platform had announced a slew of app features like 4k streaming and multiple camera angles for an improved match-viewing experience.
TATA IPL 2023 kickstarted on March 31 with the first match played in Gujarat between Gujarat Titans and Chennai Supper Kings. The former won the match by 5 wickets.