Amitabh Bachchan endorses HoABL’s housing project in Ayodhya
The veteran actor has also bought a land parcel in the project named The Sarayu
Actor Amitabh Bachchan has come on board as an ambassador for The House of Abhinandan Lodha (HoABL). The superstar, who has reportedly bought a land parcel in a 7-star mixed-use development of The House of Abhinandan Lodha (HoABL) to build a house near the Shri Ram Janmabhoomi Temple in Ayodhya, features in a video from the brand.
“Having #AmitabhBachchan is an esteemed achievement for brands. Regarded not just as a celebrity but as symbol of #trust. We are elated to welcome him as part of our esteemed family, our first citizen of #Ayodhya,” shared Pawan Sarda posting the video on his LinkedIn page. Sarda is House of Abhinandan Lodha’s chief growth officer.
In the video, Bachchan says that he has now become a resident of Ayodhya.
The veteran actor has bought the land parcel in The Sarayu, a project spread over 51 acres including residential plots, villas on a total 31 acres and even high-rise luxury apartments on 15 acres in the holy city, the developer had shared in a release issued last week.
"I am looking forward to embark on this journey with The House of Abhinandan Lodha for The Sarayu in Ayodhya, a city that holds a special place in my heart…This is a start of a heartfelt journey into the soul of Ayodhya, where tradition and modernity seamlessly co-exist, creating an emotional tapestry that resonates with me deeply. I am looking forward to building my home in the global spiritual capital,” the release quotes Bachchan as saying.
Bachchan, hailed as the first citizen of The Sarayu, will play a pivotal role in shaping the city's future. His association with HoABL adds an extra layer of prestige to Ayodhya's evolving landscape, the developer’s release added.
“We are thrilled to welcome Amitabh Bachchan as the 'First Citizen' of The Sarayu, a monumental chapter in The House of Abhinandan Lodha's legacy. His investment in our Ayodhya project reflects confidence in the city's economic potential and deep appreciation for its spiritual heritage,” said Abhinandan Lodha, Chairman, HoABL.
