BCCI invites tender for Team India lead sponsor rights
The cricket body has prohibited certain brand categories from bidding
The BCCI has released the Invitation to Tender for Team India's lead sponsor rights.
The cricket body has also mentioned "certain brand categories in which the interested party cannot bid".
The prohibited brand categories include:
a) Athleisure and Sportswear Manufacturer;
b) Alcohol Products;
c) Betting;
d) Cryptocurrency;
e) Real Money Gaming (Except Fantasy Sports Gaming);
f) Tobacco; and
g) One which is likely to offend public morals such as, including but not limited to, pornography
