Haier becomes Official Partner of Roland-Garros tournament
The sponsorship arrangement with Roland-Garros Tournament will expedite the implementation of the brand’s innovative home solutions in overseas markets, the company said
Home appliances brand Haier is the official partner of the 2023 Roland-Garros Tournament, which officially commences in Paris on May 22nd.
As a top-tier grand slam, the Roland-Garros Tournament enjoys global recognition. Haier’s sponsorship of this esteemed event will further enhance the brand's global exposure, the company said.
Haier’s sponsorship arrangement with the Roland-Garros Tournament will expedite the implementation of the brand’s innovative home solutions in overseas markets.
This partnership with a premier sporting event will offer Haier a new platform where global users can learn about Haier’s comprehensive smart products and solutions, expanding the user base and accelerating the global deployment of smart homes.