Micromax appoints Gaurav Kackar as Head of Brand Marketing

He will be responsible for pan India brand development, management and marketing communications for the company’s online and offline platforms

by exchange4media Staff
Published: Jul 30, 2015 3:55 PM | 1 min read

Gaurav Kackar has been recently appointed as the Head of Brand Marketing for Micromax Informatics. At Micromax, he is responsible for pan India Brand Development, Management and Marketing Communications for the company’s Online and Offline platforms.

Prior to Micromax, he was Associate Director- Brand at MTS (Sistema Shyam Teleservices Ltd) and had served as the key resource to accentuate the successful journey of the brand creating various award winning campaigns, brand assets and consumer engagement platforms in the last 6 years. Before that he spent 4 years with Idea Cellular where apart from ATL, BTL he was involved with big tickets properties like IIFA, IPL, Idea Rocks India and Idea Jalsa. He’s spent over 14 years working on different brands and various facets of brand management.

Having worked in different industries starting from Airlines to financial sector to telecom his unique ability to blend creative vision with popular culture and inclusive teamwork have resulted in some of the most disruptive & category defining consumer facing work.