Nutrition brand Fast&Up collaborates with celebrity chef Sanjeev Kapoor
The two brands plan to develop a wide range of tasty, healthy food products
Nutrition brand Fast&Up collaborates with celebrity chef Sanjeev Kapoor to foray into a new segment by launching a line of healthy ready-to-eat food products under the umbrella of the brand.
On his association with Fast&Up, Sanjeev Kapoor said, "I believe that nutrition and taste go hand-in-hand, but nowadays, a lot of the food ingredients are adulterated. So, it is even more critical for people to find ways to improve their nutrition on a day-to-day basis. Seeing the incredible growth and acceptance, Fast&Up has received in such a short span well advocates that they have an honest and long-term vision for bringing daily health and nutrition to families. I am happy to associate with them to further grow their strength by developing this brand-new range of healthy food products. I am extremely excited to embark on this partnership."
Speaking about the association with Sanjeev Kapoor and the new product line, Varun Khanna, Co-founder, Fast&Up said, “We are happy to collaborate with chef Sanjeev Kapoor who can easily be called the country’s benchmark when it comes to good quality food and great taste. We have worked closely with him to develop great in taste products with clean ingredients, keeping up with the highest standards of quality nutrition to develop this new line as we are looking forward to launching this very soon. We find him to be the most organic partner to have onboard as we foray into the world of healthy food products. With this association, we are happy to bring an array of food products in an easy-to-consume format, fueled by clean nutrition.”
