Prasanth Kumar conferred with e4m Influencer of the Year 2022 Award

Prasanth Kumar, CEO of South Asia of GroupM, has been conferred the prestigious e4m Influencer of the Year 2022 Award at a star-studded awards ceremony in Gurugram. The award honours the visionaries who have demonstrated transformational leadership qualities and achievements over the years. This is the sixth edition. The dazzling awards night was graced by top industry leaders, heads and experts from the advertising and media world.

Prasanth Kumar, popularly known as PK by industry colleagues, is a seasoned expert with an experience of 25 years in the media industry. Known for his vision, determination, willingness to take risks, and above all, his humility, he is a true inspiration for all in the industry. Kumar dons several hats and serves the industry in various capacities. He is currently the President of the Advertising Agencies Association of India.

Kumar is a GroupM veteran and has served the company in several senior roles across India and the region. Under his leadership as the CEO of South Asia from 2019, the company has excelled in growing leaps and bounds. With PK at the helm, the agency has won some of the most significant business accounts, as well as awards & accolades, including the Network of the Year title at e4m Media Ace Award. Leading from the front, Kumar has also rolled out new initiatives at GroupM, like Finecast and Geo Granularity, to name a few.

In 2016, Raj Nayak, then COO of Viacom18 Media Pvt. Ltd was conferred the e4m Influencer of the Year award. In 2017, CVL Srinivas, Country Manager, WPP India, and CEO of GroupM South Asia at that time, took home the honour. In 2018, Virendra Gupta, Founder & CEO, Dailyhunt, and Umang Bedi, Co-founder, Dailyhunt bagged the title in 2018. In 2019, the award was bagged by Sanjay Gupta, Country Manager, Star & Disney India. In 2020, Naveen Tewari, Founder & CEO, InMobi & Glance, was conferred the title.