prasanth-kumar
Rana Barua elected Vice-President; Anupriya Acharya to be ex-officio member of AAAI Board for 2023-24
e4m Staff Dec 4, 2023 11:13 AM
The CEO of South Asia, GroupM, engaged in a fireside chat with Nawal Ahuja, Co-founder of exchange4media, at the e4m Confluence
The award honours visionaries who have demonstrated transformational leadership qualities and achievements over the years
exchange4media Staff Jul 20, 2023 7:43 PM
The award ceremony will be held in Gurgaon on July 20, 2023
exchange4media Staff Jul 13, 2023 9:04 AM
Ashutosh Srivastava’s role as APAC CEO to end; GroupM to now have four market clusters in the region
exchange4media Staff Apr 21, 2023 8:24 AM
The GroupM ESP Sporting Nation Report 2023 reveals that cricket continues to dominate the Indian sports sponsorship landscape, contributing to 85% of the sponsorship spends
exchange4media Staff Apr 4, 2023 12:54 PM
Speaking at the unveiling of INCA-e4m Influencer Marketing Report 2022, GroupM South Asia CEO Prasanth Kumar said the importance of influencer marketing has got accelerated in the last 2-3 years
exchange4media Staff Dec 1, 2022 8:25 AM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff Oct 15, 2022 7:42 AM
Data reveals that football fans are responsive towards brands that tie-up with the FIFA World Cup
exchange4media Staff Oct 12, 2022 10:57 AM
GroupM South Asia CEO Prasanth Kumar spoke to exchange4media Co-Founder Nawal Ahuja at e4m Confluence: The Media investments Summit 2022
exchange4media Staff Oct 10, 2022 8:41 AM
GroupM India’s clients will gain access through ShareChat to a growing network of influencers and creators
exchange4media Staff Aug 29, 2022 12:48 PM
Kumar, who will soon be completing three years at the helm of GroupM South Asia, talks about the changing media and advertising landscape and its implications for the industry
Javed Farooqui Apr 12, 2022 8:36 AM
This will help GroupM’s clients in India to reach viewers with relevant TV ads
exchange4media Staff Apr 5, 2022 2:03 PM
Prasanth Kumar, GroupM South Asia CEO, shares how the agency is embracing the digital disruption, what are the challenges that this transformation has thrown up, and more
Naziya Alvi Rahman Feb 28, 2022 8:55 AM
Santosh Krishnamoorthy, Alex Sibois, Prasanth Kumar, and Sachin Sharma are among the leaders who will grace the event on December 9
exchange4media Staff Dec 2, 2021 3:28 PM
At the exchange4media-GroupM Voice Marketing Conference, Kumar shared insights on the growth of voice search, trends in the voice space and how marketers are increasingly leveraging it
exchange4media Staff Jul 16, 2021 8:28 AM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff Mar 6, 2021 8:58 AM
Prasanth Kumar, GroupM South Asia CEO, says that while the growth rate predicted for India is quite high at 23% in 2021, the country has still not crossed 2019 levels
Naziya Alvi Rahman Mar 1, 2021 8:22 AM
‘Love Runs Deep’ is Instagram's first campaign in India aimed at marketers and advertisers
exchange4media Staff Oct 8, 2020 7:19 PM
The Indian Society of Advertisers has been the flagship national body and unique voice of advertisers pan India for close to 70 years.
exchange4media Staff Jul 28, 2020 8:35 PM
Mehta will continue to be based out of Gurgaon and will report to Prasanth Kumar, CEO, GroupM South Asia
exchange4media Staff Jun 9, 2020 3:21 PM
According to the report, while TV continues to grow as the biggest medium for ad spends in sports, brands are also leveraging digital in an effort to build a connect with consumers
exchange4media Staff Mar 12, 2020 12:59 PM
Kotwani is believed to be taking up a new assignment in the next few months
Naziya Alvi Rahman Mar 9, 2020 7:47 AM
m/SIX was seen winning media mandates for brands like Emami, Revv Cars, V-Nourish, Toppr, The Moms Co and Sebamed
exchange4media Staff Feb 26, 2020 11:32 AM
‘Mobile Marketing Ecosystem Report 2020’ delves into trends impacting consumers and marketers, and highlights why it’s necessary to go beyond traditional realms of digital marketing
exchange4media Staff Feb 18, 2020 1:52 PM
INCA enables brands to run AI-powered content marketing campaigns beyond social channels to achieve real outcomes for marketers
exchange4media Staff Feb 18, 2020 11:30 AM
Digital secures the second position as the most used media vehicle and is estimated to reach 30% of ad spends in 2020
exchange4media Staff Feb 5, 2020 12:11 PM
Gupte, who is currently COO of Wavemaker India, takes over from Kartik Sharma who has stepped down to pursue other opportunities
exchange4media Staff Jan 29, 2020 12:32 PM
