Sanspareil Greenlands ropes in Smriti Mandhana as ambassador
Mandhana will endorse SG products, like former brand ambassadors Sunil Gavaskar and Virender Sehwag
Sanspareil Greenlands, the cricket and sports gear manufacturer, has brought on board Vice Captain of the Indian national cricket squad, Smriti Mandhana.
Mandhana will endorse SG products, like former SG brand ambassadors Sunil Gavaskar and Virender Sehwag. Smriti is the opening batswoman for the Indian cricket team. She also plays for the Royal Challengers Bangalore and the Maharashtra Cricket Team in the domestic circuit.
Commenting on the association, Smriti remarks, “It is a great honor for me to be associated with a brand of the stature of SG. Throughout my youth, I have played my game with an SG bat. Going forward SG remains the cricket gear brand of choice for me. I am very excited to be playing cricket at the highest level with SG products and look forward to a successful innings with SG."
Paras Anand, (designation), SG, comments on this association, saying, “It is a tremendous opportunity for us to welcome Smriti to our family. At SG every player we recruit is considered next of kin, and this holds true for Smriti as well. We are excited to extend this partnership and hope to witness Smriti achieve still greater heights in her career with her batting prowess.”
Tuhin Mishra, MD and co-founder of Baseline Ventures Pvt Ltd, which manages Smriti, also expressed his happiness over the development. “I think it is going to be big for Smriti. Getting associated with such a big brand makes a lot of difference. Smriti joining SG will only enhance the cause of women’s cricket. After all, when you play the game with the best equipment; it does make an impact.”
