TRESemmé partners with Ananya Panday

TRESemmé will be launching a series of TV & digital campaigns featuring Ananya Panday

e4m by e4m Staff
Published: Mar 1, 2024 4:10 PM  | 1 min read
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Haircare brand TRESemmé has announced partnership with actress Ananya Panday.

“With her youthful charm, trendsetting style, and impeccable beauty, Ananya Panday epitomizes the modern woman who embraces confidence and glamour in every aspect of her life,” the brand said.

To kick off the partnership, TRESemmé will be launching a series of TV & digital campaigns featuring Ananya Panday, showcasing the latest hair trends, styling tutorials, and behind-the-scenes glimpses into Ananya's glamorous life.

“We are thrilled to welcome Ananya Panday to the TRESemmé family," said Harman Dhillon, Executive Director, Beauty & Wellbeing, at HUL" Ananya embodies the spirit of the modern woman who is bold, confident, and aspirational. We strongly believe she is the perfect fit for Brand Tresemme which has always helped women look and feel her best, every day, not just salon days. She will inspire our consumers to embrace their individuality and express themselves through their hair."

Commenting on her partnership with TRESemmé, Ananya Panday said, "I am excited to join forces with TRESemmé, a brand that celebrates self-expression and empowers women to master their own look and style. As someone who loves experimenting with hairstyles and exploring different looks, I can't wait to share my favorite TRESemmé products and salon-inspired styling secrets with my fans."

Published On: Mar 1, 2024 4:10 PM