A study on print innovations in magazines in 2005: AdEx analysis

The most used innovation in print advertising in magazines last year was ‘free product with sample’. As a category, public issue advertising witnessed the maximum number of innovations. The brand with the maximum number of innovative ads was Cyber Media.

e4m by exchange4media Staff
Published: Mar 27, 2006 7:07 AM  | 1 min read
A study on print innovations in magazines in 2005: AdEx analysis
  • e4m Twitter
The most used innovation in print advertising in magazines last year was ‘free product with sample’. As a category, public issue advertising witnessed the maximum number of innovations. The brand with the maximum number of innovative ads was Cyber Media.
Published On: Mar 27, 2006 7:07 AM 
Tags print