TV channel advertising in Print shows negligible dip of 0.8% in 2004: AdEx study
Print advertising in this category witnessed a dip every year across 2000-04 except in 2003, when there was a very high growth of 54 per cent. Sahara Entertainment was the top advertiser in Print media in 2004, followed by Sony. Publications in Maharashtra got the maximum advertising.
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Published: Apr 25, 2005 7:20 AM | 1 min read
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Print advertising in this category witnessed a dip every year across 2000-04 except in 2003, when there was a very high growth of 54 per cent. Sahara Entertainment was the top advertiser in Print media in 2004, followed by Sony. Publications in Maharashtra got the maximum advertising.
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